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Amazon Books / Mobile Advertising: Supercharge Your Brand in the Exploding Wireless Market

Mobile Advertising: Supercharge Your Brand in the Exploding Wireless Market
by Chetan Sharma, Joe Herzog, Victor Melfi
from John Wiley & Sons

Mobile Advertising: Supercharge Your Brand in the Exploding Wireless Market

 

List Price: £17.99
Price: £12.59
You save: £5.40 (30%)

Media: Hardcover
Availability: Usually dispatched within 24 hours


Customer Reviews:

  • Avg. Customer Rating: 5.0 / 5.0

  • Excellent comprehensive book about advertising on mobile
    This book is exceptionally well researched and written, covering comprehensively the full spectrum of mobile advertising, from the pioneer markets such as Finland and Sweden, to the backwards markets of mobile telecoms such as the USA to the cutting edge markets such as South Korea and Japan, to markets in developing countries such as India. The content is totally up-to-date, including the brand new mobile ads based UK operator Blyk. The authors have interviewed numerous industry thought-leaders for the... more info


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