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The Customer comes first This book is a must read for all customer managers. It spells out what should be blindingly obvious to all those working to satisfy customers; that a business sinks or swims on how well it treats the people buying the service, using the service or buying the product. Hill et al describes how to really make the customer the centre of all business activity. I throughly recommend this highly readable and useful book both to business managers and students of customer service alike.
customer satisfaction - a must read for evey manager Public and private sector organisations increasingly understand that meeting or exceeding the requirements of their customers is their most important objective. In the private sector there is an abundance of evidence from Harvard Business School and others that customer satisfaction and loyalty account for the biggest difference between the most and least successful companies in most markets. In the public sector, most organisations are tasked by Government to provide a high quality of service to their... more info
