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Customer Reviews:
Avg. Customer Rating: 4.0 / 5.0
You snooze you lose... Quick catch-up for those who haven't got a clue and for those who only operate on the fringes of all things web. Written in plain and simple English and no hectic jargon. A brilliant read, and a must if you want to make money in the 21st century!
A Pleasurable Read I for one found this book to be very informative, and it provided me with many interesting, and some surprising examples of which I will use for presentations and the like for my work. I've developed an updated and refreshed outlook on the web and its developments, and this is largely due to this book. Well written, thoroughly researched, and I highly recommend this to anybody.
Doesn't do what it says on the cover This book has plenty of flaws, many pointed out by other reviewers here, but it's central problem is it fails to explain how mass collaboration changes EVERYTHING. Sure it comes up with some compelling evidence that certain sorts of activity and business involving information have changed and will change more. But when it alleges that this will extend into the physical world, of car design for instance, its examples are woefully thin. Furthermore the authors simply don't acknowledge that design is only... more info
Time will tell if it really is a new model for business This book was recommended by a business partner at IBM who thinks big things of the new open source collaborative world. So I was expecting a lot, but I remain unconvinced. Some of the examples are great such as the gold mining and the role of IBM in open source development but some cases are less clear cut. The reverse engineering of Japanese motorcycles by the newly rising Chinese industry perhaps should give us a warning about how the knowledge economy is ultimately at the mercy of the manufacturing... more info