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Customer Reviews:
Avg. Customer Rating: 3.5 / 5.0
Overhyped Book Interesting but point could have been made in about in about 2 pages rather than 200. Nothing really new here and completely misses the point about this concept only being valid for distributors rather than original content providers. The distributor may not care whether he sells one unit or a thousand if the stocking cost is zero but the original content provider surley does and with out a motivation from content providers in the expectation that their content will sell in big numbers the content providers... more info
Sufficient material for three chapters..... The Long Tail is a generally self-congratulatory tome which is short on material and long on hype. It gives the impression that the author is regarded as something of a 'thought leader', but frankly if this is the level of thought that leads, then no university worthy of the title would admit him. The thesis is that there is a "new economy" to be had by giving masses of choice and Web access to purchasers. Apparently the choice will generate the demand. Unsurprisingly it's of little interest to 80% of... more info
The disappointing Tail I expected much more from this book. It doesn't add anything new to what I already knew. I don't understand all the buzz around it.
great book, if not a little too monotonous. Great book to get a view of how the Internet is reshaping the world of commerce and consumers. Very interesting to learn the concepts behind the e-commerce revolution, that make it such a success. However, a bit repeated and lengthy sometimes.
