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1.		Advertising is Dead: Long Live Advertising! from Thames & Hudson Ltd Price: £12.97 Customer Review: Advertising might be dead, it's never been this kicking as in this book. This is not a book from a guy who likes to read his own writing. It has some text, but luckily all brought down to the bare essentials. Some very interesting theories and hands-on tips about the brightest kid in advertising... more info	Customer Rating: 5.0 / 5.0 Click here for more information

2.		Creative Advertising: Ideas and Techniques from the World's Best Campaigns from Thames & Hudson Ltd Price: £14.97 Customer Review: Which book to buy on advertising? If you are interested as a lay person in understanding how advertisers work, then "Ogilvy on Advertising" probably can't be beaten -- even though it's quite a few years old now. If you want to understand the history of advertising, then "Twenty Ads that... more info	Customer Rating: 5.0 / 5.0 Click here for more information

3.		Whatever You Think, Think The Opposite from Penguin Price: £4.99 Customer Review: An inspirational little book, encouraging the reader to think and behave differently. The authour, Paul Arden, stresses that there is only one person who can determine the shape of your life. You! Just dreaming and talking about it won't achieve it for you. This book certainly makes you think about... more info	Customer Rating: 3.5 / 5.0 Click here for more information

4.		Ogilvy on Advertising from Prion Books Ltd Price: £9.09 Customer Review: If you run a business and you either hire people to write your marketing and advertising material, or you do it yourself, this book should be at arms length whenever you roll out a promotion, advert, sales letter or anything else you write to sell your products and services. If you know about... more info	Customer Rating: 5.0 / 5.0 Click here for more information

5.		The Fundamentals of Creative Advertising (Fundamentals) from AVA Publishing SA Price: £14.99 Customer Review: A thundering blast of fresh air billowing through the shingles. Only a blistering array of theoretical ballast could sink this worthy pedantry, done at tip toe and in peek-over-shoulder mold, lest they disturb the shades of angrier academics, those with a distraught pillow to wield or a betrayed... more info	Customer Rating: 5.0 / 5.0 Click here for more information

6.		Advertising: New Techniques for Visual Seduction from Thames & Hudson Ltd Price: £26.49	Click here for more information

7.		Advertising Now! Print (Midi Series) from Taschen GmbH Price: £17.49	Click here for more information

8.		The Art of Looking Sideways from Phaidon Press Ltd Price: £17.47 Customer Review: If you search on youtube for "the art of looking sideways" you'll come across a 10 minute interview with the late Alan Fletcher. The man was clearly a visionary and apparently loved his Mac ;-) If you're not into graphic design that much (like me) yet you're into philosophy or psychology,... more info	Customer Rating: 4.5 / 5.0 Click here for more information

9.		Advertising Now! Online from Taschen GmbH Price: £16.19 Customer Review: I buy a lot of Taschen books about online websites and I love their Icon series, but this has already become my firm favourite. As you would expect from Taschen the book is beautifully produced on quality paper - over 400 pages in length and includes a DVD featuring many of the websites... more info	Customer Rating: 5.0 / 5.0 Click here for more information

10.		Perfect Pitch: The Art of Selling Ideas and Winning New Business (Adweek Books) from John Wiley & Sons Price: £12.99 Customer Review: This book about making effective presentations is markedly different from many others. This personal account, complete with stories from the advertising business, shows what makes a presentation successful. Author Jon Steel is a self-proclaimed iconoclast who did well in the ad business. He uses... more info	Customer Rating: 5.0 / 5.0 Click here for more information

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